Back to School with VISA and a $50 GiveawayThursday, September 01, 2011
Quick! Somebody get me a chair. I just realized today is the first day of September.
Can you believe my daughter starts grade one next week? I also know that some students started school as early as last week. Eek! Truth be told, I am actually looking forward to Back to School. I always have ever since I was a kid and always will for as long as I am a teacher. (I'm a little nerdy that way!) The anxiety I have this year comes with the fact that it just crept up on me. There is still so much I need to do and there isn't enough time to do it. And that includes buying a new backpack for my daughter. I can see you shaking your heads in disappointment. If it's any consolation, I did buy one. It was just too big.
Since our school board is implementing a uniform policy this year, I also needed to buy a new wardrobe for my daughter. Worried that I wouldn't find anything in her size in-store, I turned to the wonderful world that is the Internet. You can find some great savings on sites like visaperks.ca. This month, I bought some uniform pieces and other Back to School items online. And I'm not the only one.
VISA Canada has done a recent survey on Back to School spending, conducted by Pollara. A total of 1,459 online shoppers were surveyed online between July 18-22, 2011. Before I share the results with you, test your understanding of Canadian online shopping trends by answering the following questions to see if you can predict the findings. Keep your answers covered and your eyes on your own screen. And don't even think of scrolling down to peek at the answers.
QUIZ: CANADIAN BACK TO SCHOOL ONLINE SHOPPING TRENDS
1. Canadians plan on spending an average of how much for online back-to-school purchases between July and Labour Day?
2. Online and in-store shopping combined for Canadians is estimated to average at how much?
3. What is at the top of Back to School shopping lists?
4. Shoppers cite cheaper prices as the main reason for shopping online rather than shopping in-store.
5. On average, what percentage of purchases online will be from Canadian retailers?
6. Who is more likely to shop online for Back to School?
7. When do most shoppers begin Back to School shopping?
So how do you think you did? Find out below and then keep reading to learn how you can win a $50 VISA prepaid gift card.
1. C. $240 Shoppers in the Maritimes are planning on spending the least online at $181, while Ontario shoppers are planning to spend the most at $259.
2. A. $403.89 Ontario residents are planning to spend the most, on average, at $447. British Columbians are planning on spending the least, at $362.
3. D. Clothing (48%), travel (45%) and school supplies (41%) are the top three items which shoppers plan on purchasing online before Labour Day.
4. A. Just over half (54%) of shoppers cite cheaper prices as the main reason for shopping online rather than shopping in-store. 93% of back-to-school shoppers look for sales and special offers when
shopping for back-to-school items.
5. D. On average, 73% of purchases online will be from Canadian retailers.
6. A. Males are more likely to shop online for back-to-school, with an average spend of $280, compared to $196 on average for females. In total, males plan on spending an average of $451 on back-to-school shopping this year, compared to $353 for females.
7. C. Most shoppers begin back-to-school shopping in August – with 34% starting in the first two weeks, and 28% starting in the last two weeks. Only 4% of students begin back-to-school shopping in June. Many advise that starting early (45%) is the best suggestion for making back-to-school shopping stress-free, and online shopping is the second most popular suggestion, at 27%.
Add up your total score to determine how savvy you are in terms of Canadian shopping trends. (This is by no means a true assessment. Just something I put together for fun.)
If you got...
0-3 correct: You are likely to leave it up to someone else to do the shopping. You probably carry cash only and wouldn't even fathom purchasing anything through the Internet.
4-5 correct: You dabble in online shopping and are usually on the lookout for deals and savings.
6-7 correct: You could shop online with your eyes closed and probably spend more than you need to. The deals are just too good to miss! (I may or may not fall under this category.)
Okay, all jokes aside. Now is the time to find out how you can win a $50 VISA prepaid gift card. The gift card can be used at any retail outlet that accepts VISA payments, even on VISA’s deal website visaperks.ca to get discounts on super helpful stuff like new shoes from SoftMoc, some fall fresh fashions from Gap Kids and school supplies from Scholar’s Choice.
To enter for a chance to win a $50 VISA prepaid gift card, leave a comment on this post sharing your thoughts on the results from the survey. Do you shop online? What types of products do you usually shop for? Be sure to leave an email address where you can be reached if you win.
That's it. That's all.
For this contest, I have decided to give everyone equal opportunity so there is only one entry per person. This contest is open to Canadian residents only and will end on September 9 at 10 pm EST.
Good luck et bonne chance!
Before selecting a winner, I had to remove a couple of late entries. Please note that the contest ended at 10pm Eastern Standard Time.
And now, on to the lucky winner...
Congratulations! I would like to thank everyone who joined in the discussion and shared this via Facebook and Twitter. I would also like to thank VISA for sponsoring this totally awesome giveaway!
And now, on to the lucky winner...
Disclosure: I have received a gift card as a thank you for sharing the results from the survey. All opinions expressed in this post are my own.