You know when you taste a familiar food and it brings back memories of your childhood? That's how I feel about Nutella. The feeling of nostalgia is quite strong, to be honest, but it is always a welcomed feeling since it reminds me of my mother. Many were the occasions that I look back upon as special because my mother knew how much I loved Nutella on toast and she just loved watching me chase it down with a glass of milk. It wasn't until I met my husband, however,  that I discovered banana Nutella crepes at Cafe Crepe on Queen Street. It was like love at first sight! Then, roughly a year later, while on our honeymoon in Paris, France, I simply could not pass up the chance to savour a Nutella crepe prepared on a Parisian food truck. Even then, the taste of Nutella reminded me of my youth. 

As this year marks their 50th anniversary, Nutella is encouraging Canadians to share their own Nutella stories and fond memories at NutellaStories.com. When you share the love online, you have a chance to win a $10,000 trip to Italy and one of thousands of instant prizes like Nutella earbuds, photo frame magnets, key chains and USB keys. Canadians are also invited to attend one of their local birthday celebrations:

• April 25-26: Montreal 
• May 2-3: Quebec City
• May 9-10: Vancouver
• May 17-18: Toronto